SIG Blog
Stay ahead on the key topics shaping your business, with news and stories designed to inform, inspire and innovate the food and beverage industry.
Etiqueta: Consumer
Conexión con consumidores concienciados
En la segunda parte de nuestra colección Conectando con la Naturaleza, exploramos los problemas globales que preocupan a los consumidores y cómo la sostenibilidad puede llevar a un mayor compromiso con la marca.
Ser transparente con la sostenibilidad
En la primera parte de nuestra colección Conectando con la Naturaleza, vemos por qué es más importante que nunca que las empresas demuestren su compromiso sostenibilidad. La sostenibilidad se ha convertido en un tema decisivo
Un nuevo nivel de conveniencia
En respuesta a la demanda de productos premium y on-the-go, está surgiendo una generación completamente nueva de alimentos y bebidas de conveniencia.
Trends to watch in 2019
From more adventurous eaters to snack-hungry consumers, we put the spotlight on five of the biggest food and drink trends to watch in the year ahead As another year nears, all industry eyes will be looking to the top...
Innovation with a smile
In part five of our Innovation at SIG series, we see how SIG united observation, ideation, prototyping and testing to create its innovative on-the-go pack – combismile In part four of our Innovation at SIG series, we...
Tested to perfection
In part four of our Innovation at SIG series, we explore the final stage in SIG’s structured innovation process – prototyping and testing to find the winning concept In part three of our Innovation at SIG series, we...
Turning insights into ideas
In part three of our Innovation at SIG series, we look at how innovation really starts to take shape through generating and exploring ideas In part two of our Innovation at SIG series, we saw how the first crucial st...
What consumers really want
In part two of our Innovation at SIG series, we look at the first crucial stage of packaging innovation – observing and discovering real consumer needs In part one of our Innovation at SIG series, we saw how innovati...
Why innovation needs structure
In part one of our new Innovation at SIG series, we explore why real innovation isn’t simply invention but a process requiring clear structure and consistency How do you innovate? How do you turn ideas into a reality...
On trend for every occasion
With consumer eating and drinking habits constantly changing, we look back at some of the new SIG-packed products designed to meet today’s big trends. As in any consumer industry, food and beverage producers are drive...
Seeing through the supply chain
With calls for industry transparency growing, SIG’s Senior Product Manager Digitalization & Automatization, Ayed Katrangi, discusses its impact on the supply chain Why are we seeing a greater need for visibility i...
Powering digital transformation
What is digital industrial? And how is it transforming our industry? Find out in an exclusive new report by GE Digital in partnership with SIG Rising costs. Shrinking margins. Ever-changing consumer preferences. There...