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Good Culture sets an example for complete flexible packaging solutions

Setting new industry packaging standards

SIG offers complete packaging solutions—that’s a phrase you might have read somewhere on our website as you browsed our innovative films, fitments, and equipment for bag-in-box and pouches.


On their own, implementing just one of our products can drastically reduce waste and improve supply chain efficiency. However, when our films, fitments, and equipment are used together, our customers find exponentially more value and increased sustainability gains, especially in an industry that has been packaging its products the same way for years. 


In fact, our spouted pouches can provide up to 54.5% reduction in plastic compared to polypropylene cups.

The challenge: keeping dairy fresh

Most sour cream comes in a polypropylene (PP) cup with a pop-off lid, which does not protect against spoilage once opened and consumes nearly double the raw materials to manufacture than flexible packaging. 

Good Culture wanted a solution that preserved their product and aligned with their values. They source dairy from regenerative-agricultural farms—like us, they practice building a more circular economy, shifting away from a linear mode of consumption to one that continuously reduces environmental harm and increases efficiency to cut back on waste. So we worked to redesign Good Culture’s sour cream package to create a new format that harnesses a variety of our cutting-edge technologies.

The solution: less waste with pouches

Instead of packaging sour cream in polypropylene cups, we helped Good Culture shift to pouches by outfitting them with all the tools to make and manufacture the packaging internally. Corner spout pouches not only helped Good Culture stand out on retail shelves but challenged the way sour cream—and many dairy products—are packaged.  


First, we matched Good Culture with the SIG Motion 120 Servo 1.6, a horizontal form-fill-seal machine that cuts custom-shaped pouches and uses fresh filling technology, a filling method utilized without the aid of additional sterilization techniques and used for shelf-stable, frozen, and refrigerated items. Their packaging is made of our ClearShield film and SIG Terra ReadiFlip Cap 106 fitment, a single-piece tethered cap that offers ease of use for consumers and makes recycling easy because the cap is made as one piece. Put all these things together, and Good Culture now has a manufacturing line capable of producing sustainable pouches efficiently and effectively. 


By utilizing all parts of our total packaging offerings, Good Culture can protect and conserve natural resources while enjoying sustainability gains in all aspects of its business—from the actual packaging itself to storage, distribution, and better product performance. 

The result: Demonstrating sustainability from the inside out

Good Culture challenged us to find a way to make their sour cream packaging more sustainable—with the decades of technology and resources we’ve developed, we hatched a system that allowed Good Culture to maximize their commitment to responsible manufacturing.


The results speak for themselves: a traditional 16-ounce PP cup requires more materials and energy to process and transport than pouches. In the manufacturing process, spouted pouches provide up to a 54.5% reduction in plastic use.


We can provide your business with a total flexible packaging solution. Get in touch with us, and we’ll explore ways you can implement a more sustainable packaging system.

Featured products

SIG Motion Servo Series filling equipment
SIG Terra ReadiFlip Cap 106 Pouch
340 - 1000g / 12 - 33.8oz